Guide
Play Store feature graphic specs
The feature graphic is required on every Google Play listing and is the most-seen marketing surface for your app. The specs are tight: exactly 1024 by 500 pixels, no alpha, and a meaningful safe zone.
Last updated May 2026
Hard specs
- Dimensions: exactly 1024 × 500 px. Off-by-one rejects the asset.
- Format: PNG or JPEG.
- Color: RGB, 24-bit. No alpha channel.
- Required: yes — every listing must ship one.
Safe zone
Google Play overlays the play button (in the center) and may crop the outer edges depending on layout. Keep critical elements inside this 924 × 400 zone (centered):
- 50 px safe margin on the left and right.
- 50 px safe margin on the top and bottom.
- Avoid placing copy directly behind the play overlay (centered ~75 px wide).
Best practices
- One sentence, one image. Don’t cram three screenshots and a paragraph. Featured listings test best with a single hero shot.
- Brand logo, not name. Your app name is shown below the graphic anyway. Use the space for the value proposition.
- High contrast. The graphic is shown over many surfaces; thumbnails are typically displayed at much smaller sizes. Make sure the design holds at 300 × 150.
- No App Store imagery. Don’t use Apple iconography, status bars, or device frames. ChromeOS, Android, or platform-neutral frames only.
Frequently asked
What size is the Google Play feature graphic?
Exactly 1024 × 500 pixels. PNG or JPEG, no alpha channel. RGB color space.
Is the feature graphic required?
Yes. Google Play requires a feature graphic on every listing. Without one, your store listing fails validation and the app cannot be published.
Where is the feature graphic shown?
On the top of your Play Store listing, in editorial collections (Apps We Love, Editor’s Choice), and in promotional placements across Google Play. Treat it as the most-seen marketing surface for your app.
Should the feature graphic include text?
Text is allowed but risky. The center 924 × 400 area is safe; the outer 50 px on each side can be cropped depending on placement. Logos centered well and short (3–6 word) value props perform best.